Sudar Produkt is a family business based in Zagreb, Croatia, specialized in production of personalized canvas bags. The Sudar bags project was created as a response to mass production in which the value of individuals is ignored. For that reason the brand that projects the image of the person who wears it was created.
Zrinka Nedeljković (associate) is a product and fashion designer living and working in Zagreb, Croatia. For a number of years she has been working as furniture and interior designer for the furniture industry, and also as a freelance costume and stage designer for a number of plays produced by Croatian theaters.